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By jennifer.green-neff Marketing

06 Oct: Rethinking Leads: Why We Should Embrace Emerging Opportunities

Before online ads and targeted emails, and even before telemarketing and robocalls, sales often involved door-to-door salesmen and saleswomen traveling…

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By jennifer.green-neff Marketing

29 Aug: Using Text Messaging to Improve Your Dealership’s Communication Strategy

Today, text messaging is the most common form of communication, as 81% of American adults use SMS text messaging. Text…

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By jennifer.green-neff Industry Trends Marketing

29 Aug: Who is SSI and How Can They Help Your Marine Dealership?

Did you know that you could receive custom reports, market trends, and more industry data to help inform your strategy…

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By jennifer.green-neff Industry Trends Marketing

03 Aug: The Do’s and Don’ts of Texting

As technology has evolved, consumer preferences have changed. Today’s consumer prefers fast and easy communication when searching for their perfect…

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By jennifer.green-neff Articles Marketing

14 Jul: Getting Started with Email Marketing: Measuring Email Campaigns

In our Getting Started with Email Marketing series finale, we’ll be covering how to measure the success of your campaign….

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By jennifer.green-neff Articles Marketing

14 Jul: Getting Started with Email Marketing: Implementing Dynamic Email Campaigns

In our Getting Started with Email Marketing series, we’ll be covering how to measure the success of your campaign. Once…

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By jennifer.green-neff Articles Marketing

14 Jul: Getting Started with Email Marketing: Planning Dynamic Email Campaigns

In our Getting Started with Email Marketing series, we’ll be covering how to measure the success of your campaign. Once…

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By jennifer.green-neff Articles Marketing

14 Jul: Getting Started with Email Marketing: Benefits of Dynamic Email Campaigns

In our Getting Started with Email Marketing series, we’ll cover everything from the importance of having an email strategy to…

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Double exposure of Business people handshake with night city bac
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By jennifer.green-neff Marketing

22 Jun: Scrappy Marketing on a Budget: Establish Local Partnerships

In a highly competitive market, the struggle for exposure can be difficult and expensive, and sometimes your own resources aren’t…

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Referral marketing concept in isometric. Affiliate marketing, ne
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By jennifer.green-neff Marketing

22 Jun: Scrappy Marketing on a Budget: Create Referral Programs

In a highly competitive market, the struggle for exposure can be difficult and expensive, and sometimes your own resources aren’t…

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Social media and digital online concept, woman using smart phone on sofa at home. The concept of living on vacation and playing social media.
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By jennifer.green-neff Marketing

22 Jun: Scrappy Marketing on a Budget: Grow Social Media Influence

In a highly competitive market, the struggle for exposure can be difficult and expensive, and sometimes your own resources aren’t…

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Content marketing concept with tablet computer
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By jennifer.green-neff Marketing

22 Jun: Scrappy Marketing on a Budget: Develop Provoking Content

In a highly competitive market, the struggle for exposure can be difficult and expensive, and sometimes your own resources aren’t…

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