Lead Enrichment offers dealers insight into potential buyers’ shopping patterns on Boatline. These insights are sent via email or available within Tradertraxx, our industry-leading reporting and analytics platform, so you aren’t logging into another platform. For each individual lead, dealers will receive a real-time email notification with consumer shopping information including:
Time in Market
By knowing more about a potential buyer’s pre-lead activity, you can leverage this data to have more productive conversations that guide the customer more quickly down the path to purchase.
Let’s say a potential buyer…
For more information of how Lead Enrichement works, watch our on-demand videos to learn how to leverage Lead Enrichment in your dealership.
What is lead enrichment?
Lead Enrichment provides impactful data that can change the way your sales team engages potential buyers. Reach out to your local sales rep to find out how you can take advantage of these insights for your own dealership.